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vacation rental industry

Advancing the short-term vacation rental industry through education, information, networking, research, and advocacy.

Education

VRMP Courses

The Vacation Rental Manager Professional (VRMP) courses are now available individually, making it easier than ever to sharpen your skills and expand your industry knowledge.

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Events

VRMA 26 Nashville

Join us for VRMA 26 Nashville, the premier event for short-term vacation rental professionals.

Membership

Join VRMA

Join now to access our member benefits.

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Vacation Rental Management Certificate Program

Advance Your Career

Designed for vacation rental managers (VRMs) who are looking to strengthen their industry knowledge, sharpen their skills, advance their careers, and gain a competitive edge in the professionally-managed vacation rental business.

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Advocacy

Help Protect Our Industry

We are committed to working with policymakers to develop fair, balanced regulations that benefit vacation rental professionals and the communities they serve.

Be An Advocate

VRMA Arrival

Morning Coffee Reads

VRMA Arrival is VRMA’s official content source; a dynamic intelligence hub for the vacation rental professionals.

Content Hub

Ethical Travel Is More Than a Trend

Ethical travel has long been something a passionate few have felt very strongly about, but the tourism industry has largely ignored it. ...

Are Your Teams Running on Empty? Managing Fatigue in Vacation Rentals

Yawning on the job? Feeling tired? The answer is probably “yes.” In the vacation rental industry, slowing down is rarely an option. Guests are...

Preparing for Human Trafficking Training Requirements: Lessons from North Carolina

As more states adopt human trafficking awareness training requirements for lodging operators, vacation rental managers may be wondering what...

Workforce Planning That Holds Up Year-Round

Staffing has always been one of the toughest parts of running a vacation rental business, but for many operators, it’s becoming harder to keep...

Standards Are the Competitive Advantage Vacation Rental Managers Are Missing

When you check into a Westin, you know what to expect. When you book a Courtyard by Marriott, you know what to expect. When you fly Delta, you...

Marketing Is Not a Gamble: Rethinking How STR Operators Drive Demand

In this episode of the VRMA Arrival podcast, Amber Knight, general manager at BookingsCloud , joins the show to unpack why marketing...

New Study Finds Short-Term Rentals Drive $6.7 Billion in Economic Value Across South Carolina

Washington, D.C. — The Vacation Rental Management Association (VRMA) today released a new study highlighting the significant economic...

Trash Jenga: What Small Tasks Reveal About Leadership

There was a trash can in our office. One that seemingly had a hangover from the office lunch and could barely keep its contents from...

The Long Game: Why Relationships Matter More than Quick Wins

We live in a culture that celebrates immediacy. Going viral is the goal of many a marketer or influencer, but a viral social media post seldom...

A Smarter Approach to Deep Cleaning

Deep cleaning has traditionally meant taking a property offline and tackling everything at once. But for many operators, that approach is...

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