The Owners Success Stack: Build a Retention Plan That Pays
Thursday, February 19
2-3 p.m. ET
Owner churn is the silent tax on your business. If you’re adding doors but your portfolio isn’t growing, you’re not scaling, you’re refilling a leaky bucket. And most owner churn doesn’t come with a blow-up. It shows up as silence: fewer replies, portal disengagement, pricing pushback, fee sensitivity, and owners quietly taking calls from competitors. By the time they speak up, you’re already behind.
This 60-minute webinar breaks down what actually keeps owners long-term: asset care, trust, communication, and smart transparency, meaning you don’t hide from problems, but you also don’t turn the relationship into an apology tour. This is a working session, not a theory talk. You’ll leave with a practical owner success playbook you can implement immediately.
Key Takeaways:
- How to develop owner personas that translates into high-value owners relevant messaging that moves the needle. Owner persona is the roadmap. When you understand your owner personas, you stop guessing what "good communication" means.
- Repeatable owner "remarketing" cadence you can run month after month (even when you don't have a perfect message).
- The early warning signals you should be tracking, so you can intervene before the churn happens.
- How to deliver bad news without breaking trust.
- Key KPI's that build owner confidence and reframe performance conversations.
- Owner NPS, CAC, engagement scores, porfolio performance.
- Revenue strategy is owner strategy, asset protection, income stability, and reduced volatility, not just a nightly rate.
Register Today
Speakers
 |
Crystal DeLoach
Board Member, Shortcuts to Revenue
|
 |
Monique Delorenzo Pormeroy
Senior Solutions Consultant, PriceLabs
|
 |
Kathleen Fitzpatrick
Marketing, Casago
|
 |
Sasha Lawler
CEO, Roam
|
 |
Tim "Smitty" Smith
Owner/Operator, Casago New Smyrna Beach + Casago Daytona Beach
|