Register Now: VRMA Connect – Texas
Mark your calendar: VRMA is hosting a regional Connect event in Houston, Texas! Join us at the Houston Marriott West Loop by The Galleria on Thursday, November 30, 2023 to exchange ideas and connect face-to-face with fellow industry professionals in the area.
Regular Rate (by November 3)
VRMA has reserved a block of rooms at the Houston Marriott West Loop by The Galleria. Book your stay by Wednesday, November 8 to secure our discounted rate of $159/night.
Schedule of Events
* Schedule is subject to change
8:15 a.m. – 9:00 a.m. | Registration and Breakfast
9:00 a.m. – 9:15 a.m. | Welcome and Opening Remarks
9:15 a.m. – 10:00 a.m. | Texas Data: Trends for 2024 and What to Expect
Kick off the morning by hearing from data experts on trends they're observing within the industry continuing into 2024 or expected to emerge. Our speakers will share information you need to prioritize in 2024 and beyond.
10:00 a.m. – 10:30 a.m. | Networking Break
10:30 a.m. – 11:15 a.m. | The People Problem
Speaker: Steve Trover, CEO, Better Talent
Join Steve Trover as he helps you understand how to identify and hire the right people, as well as work to develop these individuals. He will share tips on how colleagues can better understand one another and themselves when it comes to work and life outside of work.
11:15 a.m. – 12:00 p.m. | Marketing Management - Let's Get to Work
Over the last five to seven years, the industry has grown more than we could have imagined. As we start to see a slow down within this growth, we need to refocus our efforts on marketing to our owners and guests. Join this interactive session to brainstorm new ideas and begin drafting your marketing plan for 2024 now!
12:00 p.m. – 1:15 p.m. | Networking Lunch
1:15 p.m. – 2:15 p.m. | Current Advocacy Work Happening in Texas
Speaker: Nick Scarci, Director of Government Affairs, VRMA
Join Nick Scarci, as he provides an update on several advocacy efforts happening in the state of Texas - including the Austin Court Case - and more.
2:15 p.m. – 3:15 p.m. | Continuing to Up-Your-Game on Safety and Operations
Speaker: Justin Ford, Director of Safety and Certification Programs, Breezeway
Join Justin Ford, as he shares why it's important to continue to review, maintain, and update your safety procedures within your properties and how to keep your guests (and employees) safe!
3:15 p.m. – 3:45 p.m. | Networking Break
3:45 p.m. – 4:30 p.m. | The Importance of Knowing Your Guests
Close out the day with our final session on knowing your guest. Being able to understand your guests - their wants, needs, and reasons for staying with you - not only helps create repeat bookings but also the ultimate guest experience for them. Join our speaker as they share tips on how to know your guest better and create repeat bookings.
Interested in sponsoring at VRMA Connect – Texas? Contact Kevin McDonnell, National Sales Manager, at email@example.com or 202-367-1259.