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VRMA Connect  Colorado 

VRMA Connect – Colorado was held in Breckenridge, Colorado at the Beaver Run Resort on August 29, 2022. Thank you for coming to exchange ideas and connect face-to-face with fellow industry professionals in the region!

Registration Rates

Registration is closed. Please contact registration@vrma.org with any questions about registering for the meeting.

Early-Bird (Until August 19)

Regular (After August 19)

Members: $249
Non-members: $299
Members: $299
Non-members: $349

Schedule of Events

* Schedule is subject to change

8:15 a.m. – 9:00 a.m.   |   Registration and Breakfast

9:00 a.m. – 9:15 a.m.   |   Welcome and Opening Remarks                           

9:15 a.m. – 10:00 a.m.   |   Regional Market Trends and Data to Plan for 2022 and Beyond
Presented by: Daniel Leifeld, Director of Business Development, KeyData

Learn what trends are impacting mountain communities and the Colorado region with a presentation based on the latest data and research. The session will also include time for attendees to share what they are seeing in the market to strategize for the season (and year) ahead.

10:00 a.m. – 10:30 a.m.   |   Networking Break

10:30a.m. – 11:30 a.m.   |   Reimagining the Workforce: New Ways to Collaborate
Moderated by: Steve Trover, CEO, Better Talent
Speakers: Theron Gore, Chief Marketing Officer, East West Hospitality; Robin Craigen, CEO, Moving Mountains
 and Stephen Traweek, Director of Client Growth and Happiness, Pinnacle Lodging

From adding remote staff to implementing automation, workforce needs and expectations are changing. This panel will look at new ways to collaborate through tools, processes and systems to leverage your team in the most impactful ways.

11:30 a.m. – 12:15 p.m.   |   Interactive Idea Exchange: Owner Relations

This table-based discussion session will feature topics around owner relations, including: acquisition strategies to increase profits, retention efforts to showcase your value, and inclusive and transparent communication strategies. Come prepared to share!  

12:15 p.m. – 1:30 p.m.   |   Networking Lunch

1:30 p.m. – 2:15 p.m.   |   Enhancing Your Operations and Safety Practices
Presented by: Koryn Okey, Vice President of Client Experience, Breezeway and Chip Nelson, General Manager - Breckenridge, Moving Mountains

With perspectives included around housekeeping, safety, and automation, attendees will hear tips and tricks for enhancing your services to create efficiencies, manage risk, and ensure staff members are trained to meet the standards.

2:15 p.m. – 3:00 p.m.   |   Creating Good Neighbor Guests
Presented by: Ashley Kubiszyn, CEO, River Ridge Rentals and Stephen Traweek, Director of Client Growth and Happiness, Pinnacle Lodging

Many guest issues can be prevented through proper screening efforts. Attendees will learn about tools that can assist with screening and be invited to share their own experiences. Discussion will also include communicating and setting expectations with guests about the community culture, rules, and regional specifics.

3:00 p.m. – 3:30 p.m.   |   Networking Break

3:30 p.m. – 5:00 p.m.   |   Government Regulations Challenges in Colorado + CLARA Meeting
Moderated by: Toby Babich, President and CEO, Breckenridge Resort Managers
Speakers: Julie Koster, Executive Director, SAVRM; Christine Staberg, Founding Partner, Capstone Group 
and Noah Stewart, Senior Public Affairs Specialist 

Along with an overview of current regulation issues, learn how to approach your legislators and city with available resources from VRMA and hear from those who have been managing through challenges.

5:00 p.m. – 6:30 p.m.   |   Post-Event Reception
Sponsored by Inhaven

Join Inhaven for an on-site networking reception at the Base Nine Bar after the day's programming concludes. Drinks and appetizers will be served.

Interested in sponsoring at VRMA Connect – Colorado?
Contact Kevin McDonnell, National Sales Manager, at kmcdonnell@vrma.org or 202-367-1259.

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