Advertising Specs and Due Dates

VRMA provides several advertising pathways for members to reach a new audience and enhance the visibility of their products, services, and overall brand. Our publications and online resources are valuable vehicles that reach across the professionally-managed vacation rental industry.

JUMP TO... Arrival Magazine | Arrival Digital Hub (Industry Insights) | Weekly Arrival e-NewsletterArrival e-TOCVRMA Special Report Exclusive e-NewsletterDedicated Email BlastArrival Podcast
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Arrival Magazine


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Size Price (4-Color Only)

Full Page

$1,850
Half Page $1,150
Cover 2 $2,325
Cover 3 $2,050
Cover 4 (Half Page) $1,785

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Issue Insertion Order Deadline Artwork Submission Deadline Distribution
Issue 1 January 14 January 20 March
Issue 2  April 13 April 20 June
Issue 3  July 13 July 21 September
Issue 4  October 12 October 19 December

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DIGITAL FILES

Layout files should be created in one of the following programs: Adobe FreeHand, Adobe Illustrator, Adobe InDesign, or QuarkXPress. PDF print-optimized files, high-resolution, are acceptable as long as all fonts are embedded. Color ads should be submitted in CMYK format.

UNACCEPTABLE FORMATS

GIF, JPG, low-resolution PDF and TIF. Generally, if the file size is small (less than 1 MB), it is unacceptable for printing.

RESOLUTION

600+ DPI. Line art (1 bit): 800 to 1200 DPI for bitmapped graphics; for best results, use vector art EPS files such as those created by Adobe FreeHand or Adobe Illustrator.

ACCEPTABLE MEDIA

High-resolution PDF.

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Arrival Digital Hub & Industry Insights



PLACEMENT

Third article position on Arrival homepage for two weeks.

FREQUENCY

Full article will be archived on the Arrival site forever, tagged as Industry Insights, and appear on a dedicated landing/archive page.

ARTICLE SPECIFICATIONS

  • Homepage Summary: 30-40 words
  • Article Page
    • Title
    • Brief summary of article
    • Article content: no limit, with option to add photos and graphics
    • Author’s name and title
  • VRMA is responsible for final layout
  • Materials due two weeks prior to launch date

PROMOTION

Inclusion in VRMA Weekly e-newsletter (choice of content or banner placement, based on availability)

Note: Content will be branded as "Sponsored Content." VRMA reserves the right to revise all articles to the Arrival style and voice.
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VRMA Arrival Hub Advertising Opportunities

Ad Size

Rate Per Month

Top Leaderboard (homepage and landing pages) 940 x 100 $600
Medium Rectangle (homepage only) 300 x 240 $400
Bottom Leaderboard HP (homepage only) 940 x 100 $350
Sidebar Rectangle (landing pages only) 230 x 184 $400
Bottom Leaderboard About (about page only) 700 x 75 $300

 

ACCEPTABLE MEDIA

Ad files should be sent in .jpg or .png. External ads are also accepted if sent with HTML. All files must be high resolution for the web to avoid distortion.

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Weekly Arrival e-Newsletter


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Monthly Rates

Ad Size:
Horizontal Banner (540 x 100 pixels)

1x 4x 6x 12x
$800/month $800/month $800/month $800/month


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Arrival e-TOC


 

SPECIFICATIONS

  • Leaderboard: 728x90 px
  • Sponsored content:
    • 180x150 px image
    • Headline (50 characters max)
    • Body copy (300 characters max)
  • Materials due one week prior to issue launch date

ACCEPTABLE MEDIA

Please submit sponsored content as a word document and provide target URLs for all placements. Ad files should be sent in .jpg or .png. External ads are also accepted if sent with HTML. All files must be high resolution for the web to avoid distortion.

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VRMA Special Report Exclusive e-Newsletter


 

SPECIFICATIONS

  • High-resolution logo in .png or .eps format
  • One (1) 160 x 600 skyscraper banner in the right hand rail
  • One (1) 468 x 60 banner below the fold
  • One (1) or two (2) feature pieces that tie into the agreed upon theme and are informational in nature

Materials due one week prior to your send date.

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Dedicated Email Blast


 

SPONSOR TO PROVIDE:

  • Email pre-coded in HTML (with any images linked to your server)
  • Preferred subject line
  • URL link

DEADLINES

  • Email materials due to CorporateSponsors@vrma.org one week prior to your send date
  • Note: A test email must be approved by advertiser prior to sending

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Arrival Podcast


 

SPONSOR TO PROVIDE:

  • 15-second pre-, 60-second mid-, and/or 30-second post-roll script(s) for host to read

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With any questions regarding VRMA sponsorship, advertising, or fulfillment, please contact: 

qsxgsmwz.png Kevin McDonnell

National Sales Manager
kmcdonnell@vrma.org
202-367-1259

CKline.png Carolyn Kline

Corporate Sponsor Liaison 
corporatesponsors@vrma.org
312-673-5374