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Message from VRMA President Toby Babich (update)

June 11, 2020

The emergence of COVID-19 has challenged the vacation rental industry like nothing else in history. The “first wave” of health impacts shut down travel and our ability to welcome guests into our properties. The “second wave” involved a myriad of prohibitions and rules that impacted and eliminated our ability to operate our businesses through government action, and many of us continue to struggle with government overreach and prohibition. However, we continue to tackle these challenges together, refreshed, reinvigorated, and ready to continue rising to the challenge.

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It has been empowering to hear stories of resiliency and creativity from so many VRMA members over these last two difficult months, and your strength has been inspiring. While each of us has our own personal and business challenges, we are united in our determination and our concern for each other, and I am confident about the future of our industry.

During this time of difficulty and desperation, VRMA has continued to fight for our members and our industry by delivering support, information, and resources when our industry needed it most. We have been actively engaged in advocacy efforts at the state and local level; we are providing practical advice on cleaning procedures, marketing, and on issues related to employees. There is still much work to do, but we are seeing real signs of success as communities reopen, and visitors recognize the advantages of professionally-managed vacation rentals. There is definitely a long road ahead, but rest assured VRMA will continue to lead the recovery effort, and will continue to deliver action, resources, and results to elevate the vacation rental industry.

We will continue to keep you updated, and please let us know if we can be of additional support.

We are strong and we will recover, because we are VRMA Strong. All of my best, to each of you.

Toby Babich
President, VRMA


VRMA.org/COVID19

The following information and resources are meant to help our members and industry partners navigate the road to recovery. Please check this page often, as content is updated regularly. If you have a resource to add to this page, please send to covid19@vrma.org.

Immediate Assistance


Advocating for You Around the Country


Signs of Success

Additional Resources Submitted by VRMA Members

Join the VRMA/VRHP Slack Group

As business begin to reopen, we have launched a new Slack Group to give you and your fellow vacation rental professionals a place to connect and ask any questions you may have. To join the Slack group, click this link. Need extra guidance? Download our quick tips guide. 


VRMA Health, Safety, & Recovery Task Force

VRMA is currently engaging our newly-established Health, Safety, & Recovery Task Force, which is comprised of multiple board members as well as experts in human resources and the operational sides of our businesses. This group is focusing on two main areas. First, serving as a resource and repository for relevant industry information, providing guidance for running our respective businesses in these unprecedented times, and planning for recovery. Second, as we make decisions regarding upcoming events, they will look at the viability and safety measures we will take to promote health and safety.